Artificial Intelligence

Artificial intelligence (AI) is an increasingly pervasive aspect of modern life, thanks to its role in a wide variety of industries and applications. Our technology team will help you navigate this area, using our expertise to help you maximise opportunities, and minimise risk. We can guide and advise you on market-leading, pragmatic approaches to suit your needs, wherever you are.

Overview

AI is now considered to be of strategic importance to almost every type of organisation - even in more risk-averse sectors such as healthcare, retail banking, and insurance. Individual consumers are also increasingly using AI tools for productivity, financial management, and entertainment purposes.

With our deep experience and knowledge, we can provide the legal support you need to harness the power of AI, meet regulatory obligations, and protect yourself from its risks. Whether you are a supplier of AI solutions, looking for an AI solution, or want to better understand the ethics and regulation of AI and its implications for you – we can help.

The advancement and applicability of AI systems has exploded for many reasons, including cheaper data storage, increased computing resources, more sophisticated models such as LLMs, and an ever-growing output of consumer data and content.

While the various implications of AI in different sectors continues to evolve, it remains an important and fascinating space to watch. Ranked as a firm to watch for artificial intelligence in Legal 500 UK, our experts are here to help you understand its potential for you.

Featured experience

  • Advising the European Parliament (STOA Panel) on the future of deepfake regulations
  • Contributing to, and co-editing, ITechLaw's 'Responsible AI' publications
  • Becoming an advisory board member of vera.ai, an EU-funded project dedicated to fighting online disinformation with AI solutions
  • Appearing in national media to discuss deepfakes including for Channel 4 Dispatches, Channel 5 News, and BBC Radio 4
  • Authoring peer-reviewed papers and issuing authoritative guidance on AI, deepfakes, and platform governance, including a deepfakes practice note for LexisNexis PSL and publicity law chapter in AI in the Audiovisual Industry publication for the European Audiovisual Observatory
  • Regularly speaking about AI at industry events, including London Tech Week
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    "DAC Beachcroft provide thorough and sound advice. The lawyers are prepared to get to the bottom of issues without being excessive. They take commerciality into account."

    Chambers & Partners UK, 2026

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    "The firm has excellent turnaround times. The lawyers are accurate and quick to understand our business."

    Chambers & Partners UK, 2026

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    "Chris has been hugely responsive, he understands the issues and is able to propose workable solutions whenever we reach a stumbling block in negotiations."

    Chambers & Partners UK, 2026

Artificial Intelligence key contacts

Who we are

Why choose DAC Beachcroft?

We’re a broad-based commercial firm serving a wide range of sectors with a strong heritage in insurance,
health and real estate. We combine excellent legal skills and cutting-edge delivery expertise to design
solutions that fit the needs of our clients – often involving clever uses of technology.